Make your property stand out!

Are you thinking about selling? 

The real estate market has been flying high for a few years now. In early 2020, COVID came from nowhere and affected the world in ways that we still feel today. Because of this, numerous economies took a significant hit, stimulus packages were offered to citizens, and banks lowered interest rates, making borrowing money more affordable. 

Because of this, new buyers were rushing into the real estate market to buy properties at a low interest rate. We have subsequently seen a real estate boom over the last few years. However, things seem to be shifting slightly as central banks tighten their monetary policy. 

Consumers are feeling the pinch of inflation, and interest rates are rising. Because of this, many consumers are more hesitant about making a large purchase such as a home. This is causing a cooling off in the real estate market from the hysteria of the last few years. However, many home prices are still near record all-time highs, and some people are looking to sell their homes. 

The question, though, is how to make your property stand out on the market? We will discuss a few ideas below about how you can do precisely that. 

Professionally taken photos 

Real Estate photography is one of the best ways to capture the essence of a house. Many people begin their hunt for their new dream home online, and the photos of the house are usually the first impression of the house. Well-taken pictures can intrigue a potential buyer into looking further into a property purchase. 

A good property photographer will not just take photos and leave them there, but they will edit and graphically enhance the images to make them come alive. When potential buyers view the photos, they are not just looking at a picture of a home but at a snapshot of their possible future life in that home. 

Cinematic videos 

If a photo is a snapshot of the potential future life of a homeowner, then a video is a rolling imagination of their future life. A video gives a potential homebuyer a broader look at the property from different angles, allowing the potential homebuyer to see more of the home’s character. An image can draw interest in a property, but a video can spark the imagination further. 

A video makes it easier to get an idea of the spacing and layout of the house and how all the rooms connect. This is where the potential homebuyers can see the flow of the house better than just a set of photos only. 

3D Virtual tours 

A virtual tour is a 3D scan done using a Matterport camera. It allows the entire unit to be captured into a 3D scan, and a virtual “walkthrough” can be done using this scan. This is like going on a virtual tour through the property and is the closest you can get to walking inside the house and taking a tour. 

A potential homebuyer can see all the house’s angles, corners, and details. This is where a homebuyer can start to imagine and think about how to design the home, position their décor and take their imagination to another level. 

Premium twilight photos 

Most real estate photos are shot during the day. There is, however, something beautiful about a twilight shot, which showcases how your property will look in the evening, around peak sunset hour. This creates a very alluring and warm picture. The outside lights can cause things such as the patio and sundeck to jump to life and stand out. 

Because these photos carry an air of mystique, they stand out from your traditional pictures and have a welcoming and inviting look to them. They are pictures that make you think about cooking dinner, watching movies on the couch, and just enjoying your own home after a long day of work. 

Virtual staging 

Nobody wants to see a property that looks like an empty shell. If your property is empty, but you want to sell it, there is a way around that! No, you do not need to call out an expensive staging company to fill your home with furniture. 

Your house can be staged digitally and look beautiful, just as if it was filled with furniture. This is all done digitally and without any hassle and can elevate your photos to another level. 

TikTok style video 

TikTok has millions of users worldwide, and contrary to what you may think, it is not only for the younger generation. You can make short but appealing TikTok videos to capture and draw a potential homebuyer to look further at a property. 

TikTok videos are not designed to sell your home through that medium alone. Still, they are there to spark the interest of the potential homebuyer and make them curious about the property advertised and eager to enquire further. 

Tie it all together 

Though you could sell your property using just one or a few of the ideas mentioned above, your best shot at selling your property and collecting the best possible price is to tie a number of these services together and market your property in the most appealing way possible. Snaphouss is your one-stop shop to do it all for you. 

By partnering with Snaphouss, you can rest assured that your next listing will stand out from the crowd. As the real estate market gets more competitive for sellers, dull photos or poorly taken videos will not cut it. All our work is done with absolute professionalism and efficiency. Our packages start from $99, and we offer several different add-ons to each package. We take no longer than 24 hours per project and are passionate about getting your listing the best possible price as quickly as possible. 

We currently service many different locations in Canada and the USA. Please feel free to contact us; we would love to elevate your next listing and get you the best possible selling price!